Blog...

Monthly Archives: March 2008

03.20.08 / Online surveys help businesses measure employee satisfaction

Online surveys have long been used by marketing teams to gather feedback on consumer products or customer satisfaction, but now the trend is starting to enter the workplace. Many employers struggle to accurately gauge employee moral. It’s a taboo subject … Read more »

03.20.08 / Usability 360° – balancing psychology and optimization techniques

Usability testing for websites has gone from a nice option for big companies to a necessity for everyone. Real-world users are more demanding than ever before, and web-based companies are putting practices in place that ensure the best experience for … Read more »

03.19.08 / Google's strategy to capitalize on web video

Online video continues to rise in popularity, and advertisers are still scratching their heads about how to make money from the YouTube phenomenon. According to a recent press release from Comscore, “More than three-quarters of the total U.S. Internet audience … Read more »

03.19.08 / Wireless back up made easy with Apple's Time Capsule

While convenient, laptop computers with wireless network connections have always had one major problem: back up. It is more complicated to back up a wireless computer than a desktop computer; most existing methods require cumbersome components that impede the mobility … Read more »

03.18.08 / BookLamp aims to change the way you read

The technology world is full of bright ideas, promising startups, and spectacular disappointments. You never know which brand new company is going to break through to the mainstream, and which is going to fade into obscurity. BookLamp.org is aiming to … Read more »

03.18.08 / Hasta La Vista – bleak outlook for Microsoft OS

Since its introduction into the market in 2006, user reviews of Microsoft Windows Vista have generally been bad. If this blog is any indication, all it takes is one user to lament over their troubles with the OS, and pretty … Read more »

03.17.08 / Promising SAAS project management tools

Project management is one aspect of business communication that has not changed much with the advent of Web 2.0 technology. Collaborative teams still set firm deadlines, use email to communicate requirements and send documents, and if they’re lucky, use some … Read more »

03.14.08 / Dr. Matt Burton's initiative to integrate technology and medical care

The lives of doctors, and the experiences of patients, may get a lot smoother thanks to technology pioneer Dr. Matt Burton. Dr. Burton’s new company Holutions, Inc. is working to integrate clinical data systems within hospitals and clinics to facilitate … Read more »

03.14.08 / Broadcast TV to be tested on cell phones

Spanish telecom giant Abertis is aiming to bring broadcast television to cell phone users. As the largest network of radio and television signal broadcasting and distribution sites in Spain, the company has been developing a Digital Video Broadcasting Handheld network … Read more »

03.14.08 / Lessons learned from TJX: the cost and future of security

Would you put a price on the security of your personal data? One company did, and now they are paying for it in a big way. For over two years, TJX, Inc. (the Massachusetts-based parent company of popular retail stores … Read more »