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Tag Archives: marketing
01.24.11 / Children Share Their Digital Knowledge
As technology continuously changes the world of advertising, agencies must work to find new ways to reinvent themselves. There is a strong need to advertise using social media and other technological entertainment, such as online games, but the “experienced” employees … Read more
- Tags: advertising, children, digital, marketing, technological
- Posted in: Uncategorized
04.28.09 / An All New Call to Action
The CW and Unilever’s Dove are teaming up to produce a marketing campaign that is the first of its kind, reported AdAge. There will be 90 second video clips of four women’s stories during the last commercial break of Gossip … Read more
- Tags: CW, Go Fresh, Gossip Girl, marketing, Unilever's Dove
- Posted in: Agile Marketing
03.27.09 / Get Paid for Selling Ads in Your Tweets
Jessica Vascellaro of the Wall Street Journal reports that German company Magpie & Friends has started paying Twitter users for the right to sell ads in their tweets. The system works like this. Using an auction system, potential advertisers bid … Read more
- Tags: ads, exectweets, glam media, magpie & friends, marketing, mashable, tweet, Twitter
- Posted in: Agile Marketing
02.19.09 / Cranial Billboards
About a month ago a Talkibie story was posted about a man selling the t-shirt he wore as an advertisement. Well, here’s a new bizarre public relations stunt for you: “cranial billboards”. Air New Zealand ran a PR campaign where … Read more
- Tags: Air New Zealand, Boeing, marketing, PR
- Posted in: Agile Marketing
01.26.09 / Need a Buck? Sell Your Wardrobe.
Budgets are being cut, companies are going out of business and the unemployment rate is up. How are people expected to pay their bills in this economic depression? Jason Sadler a 26 year old resident of Jacksonville, FL found a … Read more
- Tags: I wear your shirt, Jason Sadler, marketing, social networks
- Posted in: Agile Marketing
01.15.09 / Digital Advertising
Today, consumers fast forward through commercials and subscribe to digital, commercial free radio, we are seeing companies getting more creative with their advertising dollars. Disney is a prime example of this as they promote Disney DX, a new channel that … Read more
- Tags: advertising, Disney, Disney DX, marketing, TV
- Posted in: Agile Marketing
01.14.09 / How Far Would You Go For A Whopper?
Burger King is at the forefront of marketing trends, using social networking to reach their target market. I came across their latest campaign via an email from my sister – a Facebook request titled Whopper Sacrifice. It contained this link … Read more
- Tags: advertising campaign, Burger King, marketing, Social Networking, whopper sacrifice
- Posted in: Agile Marketing
01.7.09 / Mobile Ad Firms in 2009: Breakout Year or Lingering Holding Pattern?
Will 2009 finally be the year in which the mobile advertising industry finally takes flight? According to the January 2009 print edition of Mass High Tech, the answer is a firm, unwavering, definite maybe. According to the piece, industry intelligence … Read more
- Tags: agile, marketing, mobile, mobile advertising, Mobile marketing, phones
- Posted in: Agile Marketing
12.31.08 / Dead Pitchmen: Clever Marketing or Downright Creepy?
If you watched the ad you might be fooled a bit by the sound and the imagery, but make no mistake, John Lennon really was murdered nearly three decades ago in Manhattan, and that image you see of him in … Read more
- Tags: dead celebrities, digital animation, digital manipulation of the dead, marketing
- Posted in: Agile Marketing
12.3.08 / Ad Age Performs a Post Mortem on the MotrinMoms Debacle
Weeks after Johnson & Johnson yanked a new Motrin advertising campaign due to an online uprising, Ad Age is now questioning whether Johnson & Johnson reacted too quickly. The “offensive” ad campaign, which featured a new mother suggesting that some … Read more
- Tags: activism, demographics, marketing, Metrics & Measurement, motrinmoms, social network, Social Networking
- Posted in: Metrics & Measurement